Eligibility:

• Bachelor’s degree (4 years).
• Diploma in Graphic Design, Multimedia Arts, Visual Communication, or a related discipline is a plus.
• Minimum 3 years of professional experience in graphic design and digital content production, preferably in the health or development sector.
• Advanced proficiency in Adobe Illustrator, Photoshop, InDesign, and Canva.
• Hands-on experience with CapCut and/or DaVinci Resolve AND Filmora or Adobe Premiere Pro.
• Strong visual storytelling, layout, and typographic skills.
• Ability to design and typeset in both Urdu and English.
• Understanding of public health messaging and behavioral change communication is a strong plus.
• Capacity to meet tight deadlines and work both independently and as part of a collaborative team.

Job Description:

A. Graphic Design (60%)

• Develop engaging visual content including banners, flipbooks, standees, referral slips, reports, infographics, and presentation decks (PPT).
• Create static and motion graphic content for digital and social media campaigns.
• Design within brand guidelines, ensuring visual consistency across all assets.
• Execute bilingual designs (Urdu and English) for diverse audiences.
• Maintain and update an organized design asset library.
• Deliver print-ready files and editable source files for all design deliverables.

B. Content Creation & Digital Media (20%)

• Collaborate with program teams to brainstorm campaign ideas and digital activations.
• Support social media planning by contributing visual concepts aligned with current trends and audience insights.
• Ensure design concepts are audience-appropriate and culturally relevant, especially in the context of health communication.
• Stay up-to-date with evolving social media aesthetics and digital storytelling techniques.

C. Video Editing & Motion Graphics (20%)

• Edit and repurpose raw video footage for use across social media, presentations, and awareness sessions.
• Create basic animations, text overlays, and transitions using editing software.
• Work with tools including CapCut or DaVinci Resolve (mandatory) and Filmora or Adobe Premiere Pro (mandatory).
• Optimize video content for web and mobile platforms.